Launch of a New Brand Identity
Demonstrating the company’s superior product offering, LAUGFS Lubricants revealed its new brand identity and announced the brand’s latest campaign featuring four esteemed brand ambassadors – Dilantha Malagamuwa, Ushan Perera, Bathiya, and Santhush.
The new logo and vibrant packaging highlight the product ranges for Diesel, Petrol, Motorcycle, and Three-Wheeler vehicles.
Sri Lanka’s First Homegrown Lubricant Brand
As the first-ever Sri Lankan lubricant brand to enter the local market, LAUGFS Lubricants has gained and retained the trust of Sri Lanka’s top motor racing drivers as well as everyday motorists.
LAUGFS Oil caters to a wide range of automobile and industrial lubricant requirements through an extensive product portfolio. The company also became the first industry player to introduce a dedicated label for the three-wheeler category in Sri Lanka under the brand name ACTRON.
Endorsements from Racing Icons
Commenting on the brand and what it means to him personally, Dilantha Malagamuwa said,
“I am honoured to have the backing of LAUGFS Lubricants when I compete in the international arena. The prime purpose of lubricants is to ensure safety and reliability in extreme situations, and that is why I use LAUGFS Lubricants in my Lamborghini race car. LAUGFS Lubricants products are equal to those of any internationally recognized brand.”
Trusted by Sri Lanka’s Best
A popular name in motor racing circles, LAUGFS Lubricants’ strict adherence to international standards and superior quality has made LAUGFS Oil a trusted brand among the country’s top motorsport stars. Following extensive research and development, LAUGFS engine oil is specially formulated to suit Sri Lanka’s tropical climate and ensure extended mileage.
Advanced Manufacturing and R&D Facilities
The manufacturing plant and research laboratory of LAUGFS Lubricants were established in 2015 at the Malwatta BOI Zone. These state-of-the-art facilities continue to adopt cutting-edge technology and blend engine oils that meet stringent international industry standards. LAUGFS continues to expand and empower millions as a trusted Sri Lankan brand.